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Thursday, May 14 • 10:15am - 12:20pm
C1-2: Making Asking Easier: How to Find Greater Confidence and Joy in the Art and Science of Asking | generously sponsored by

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For some, asking for money, can be one of the most daunting tasks anyone faces in major gift fundraising. For Tony Myers and Sue McCoy, it is sometimes daunting, but most often, it is a joy.

So how do they do it? How did they span the gap between fear and joy? How did they take themselves from daunting to joyful? What are the skills and techniques they bring to their craft that allows them to be successful? And how can you take advantage of what they have learned the hard way.

Whether you are a seasoned professional or a brand new convert to major gift fundraising, you will benefit from this interactive session designed to sharpen your skills, increase your confidence and show you too can find joy in your major gift fundraising work.

Join Sue and Tony as they take you on a major gift fundraising journey and share with you how they found joy in major gift fundraising and how you can too.

Learning Outcomes
  • How to engage your Board and Senior leaders and increase your comfort and theirs
  • How to capture new ideas and increase your confidence when asking for a major gift
  • How to attract donors to your cause and “get out of the way” of your success
  • How to enhance cultivation and stewardship moves that make asking, easier
  • How to perfect the essential pre-steps to the major gift ask
Intended Audience
  • Major gift fundraisers who want to up their game
  • Those new to major donor fundraising, who want to perfect the art of the ask
  • Senior NGO leaders who want to (or need to) learn more about major gifts
  • Communicators working with major donor teams
  • Founders, who want to share the joy of funding with others who share their values

avatar for Sue McCoy, MA, CFRE

Sue McCoy, MA, CFRE

Director of Major Gifts, Stollery Children's Hospital Foundation
Sue McCoy is currently employed as Director of Major Gifts with the Stollery Children's Hospital Foundation. Sue has worked as a development professional for over 20 years raising over $50 million for organizations across Canada. Sue is very active as a volunteer in the community... Read More →
avatar for Tony Myers

Tony Myers

Myers & Associates, Principal and Senior Fundraising Counsel
Tony is a passionate enthusiast, fundraiser, consultant, strategist, author, speaker and coach who loves to raise money and help others to do the same. He has acquired a lifetime of experience in working on 5 continents with organizations undergoing change. His skills in major donor... Read More →

Thursday May 14, 2020 10:15am - 12:20pm
Ballroom Salon B
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